12:30 | 02.01.2018
Iroquois Steeplechase Announces New Race-Day Experiences, Ticket Availability for 2018
The Iroquois Steeplechase, Nashville’s iconic sporting event benefiting
Monroe Carell Jr. Children’s Hospital at Vanderbilt, has unveiled its
enhanced race-day experiences and ticket availability for 2018. The 77th
Iroquois Steeplechase sponsored by Bank of America will take place on
Saturday, May 12, 2018, and these expanded offerings will give
spectators more options for participating in and enjoying the event.
In addition to its standard ticket options, new packages for this year’s
Iroquois Steeplechase include individual seats in the Skybox Suites with
access to gourmet food and premium parking, an all-inclusive tailgating
equipment rental package, which consists of a 10’ x 10’ tent, table and
chairs, as well as add-on catering options. The Fox Den, an
entertainment tent in the infield has been expanded due to high demand.
To encourage family participation, children twelve and under are now
admitted free in the tailgating and general admission areas.
Complementing the race-day experience for all spectators will be live
music in the Hunt Club and Fox Den areas, expanded parking, food trucks
and two locations for shopping located in the Hillside and Fox Den areas.
“For the past seventy-six years, the Iroquois Steeplechase has attracted
countless spectators to the beauty and grandeur of horse racing, as well
as provided a fun, exciting way for people to support their community,”
said Dwight Hall, chairman of the Iroquois Steeplechase Race Committee.
“As Nashville continues to flourish, we want to not only provide our
long-time spectators with a refreshing experience but also engage our
newer community members in the excitement of Steeplechase; it truly
serves as an anchor event for giving back and represents what the spirit
of Nashville is all about.”
While the event raises money for several charitable causes, Monroe
Carell Jr. Children’s Hospital at Vanderbilt is its primary beneficiary
and has received more than $10 million from the proceeds of the event.
This philanthropic support plays a pivotal role in extending the
hospital’s reach and enabling even more young people to find expert
care. The goal for these new race-day experiences and ticket options is
to create both more engagement and philanthropic opportunities for
spectators to be involved.
“Each year, we stand in awe of the many ways in which the residents of
Middle Tennessee embrace this event—its tradition, its history and its
causes,” Hall said. “In planning this year’s event, we want to honor the
passion of our community by delivering a fresh experience for everyone,
from those who attend without fail each year to those who’ll be
attending their first Steeplechase.”
To create these expanded packages and events, Steeplechase organizers
have partnered with two local businesses: Brand825 and Evolution Event
Solutions (EES). These new partnerships are a collaboration to enhance
the Steeplechase experience and drive increased awareness for its
philanthropic nature. Brand825 is leading the marketing and promotional
aspects of the 77th Iroquois Steeplechase, while EES is
leading the event-planning and operations management.
“The Iroquois Steeplechase represents a long-standing reputation of
excellence in racing, fashion and philanthropy, and it’s a world-class
event,” Hall said. “As we look to further its reach and impact, we
understand the importance of partnering with high-caliber teams like
Brand825 and EES to elevate our spectators’ experience through fresh
approaches that complement our traditions.”
For those wishing to attend the 77th Iroquois Steeplechase,
the full lineup of ticket options and package add-ons are available now
available at http://www.iroquoissteeplechase.org.
About Iroquois Steeplechase
The Iroquois Steeplechase is an iconic sporting event that has been
Nashville’s rite of spring since 1941. Held the second Saturday of each
May at Percy Warner Park, the annual event attracts more than 25,000
spectators and is Music City’s celebration of time-honored traditions,
Tennessee hospitality and Southern fashions. The event also supports
several philanthropic causes and has donated more than $10 million to
Monroe Carell Jr. Children’s Hospital at Vanderbilt since 1981. To learn
more about Steeplechase, visit www.iroquoissteeplechase.org.
About Monroe Carell Jr. Children’s Hospital at Vanderbilt
Monroe Carell Jr. Children’s Hospital at Vanderbilt, a freestanding
267-bed facility dedicated to serving only children, is nationally
recognized as a leading provider of pediatric health care services.
Experts treat and work to prevent all health issues ranging from common
childhood conditions to serious, advanced diseases. Featuring Centers of
Excellence for the treatment of diabetes and congenital heart disorders,
Children’s Hospital also operates the region’s only level 1 pediatric
trauma unit and a neonatal intensive care unit with the highest
designated level of care. In addition, Children’s Hospital is a
top-level teaching and research facility. As a nonprofit organization,
the hospital cares for children of Tennessee and surrounding states
regardless of their ability to pay. Monroe Carell Jr. Children’s
Hospital at Vanderbilt is again named among the top pediatric health
care hospitals in U.S. News & World Report magazine’s annual Best
Children’s Hospitals rankings. Children’s Hospital has been ranked every
year by U.S. News since the inception of the publication’s pediatric
rankings, now in its tenth year.
Brand825 is a marketing and creative agency that is passionate about
building strong brands. With an intense focus on brand development,
marketing strategy and customer engagement, the agency partners with
clients to help them understand their unique story and tell it in a way
that engages and inspires. This includes a full scope of integrated
services that includes brand messaging, creative design, digital
advertising, multifaceted marketing campaigns and social media strategy.
For more information on Brand825, visit www.brand825.com.
About Evolution Event Solutions
Evolution Event Solutions is a strategic event and meeting management
company serving corporations and non-profit entities nationwide.
Headquartered in Nashville, Tennessee, and with offices in North
Carolina and Florida, EES provides strategic meeting and event
management, event production, and non-profit services to companies
globally. EES is a member of the Certified Women’s Business Enterprise
(WBENC), Nashville Chamber of Commerce, International Airlines Travel
Agent Network (IATAN), Meeting Professionals International (MPI), Rotary
International and the International Live Events Association. For more
information about EES, visit www.evolutioneventsolutions.com.
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