15:40 | 11.06.2014
Lift a Life Foundation Mobilizes Nearly 200,000 Students Nationwide with Second Annual “Lead2Feed World Hunger Leadership Challenge” in Partnership with USA TODAY Charitable Foundation

Lift a Life Foundation announces five grand prize winners of the second
annual “Lead2Feed World Hunger Leadership Challenge” in partnership with
USA TODAY Charitable Foundation and Yum! Brands Foundation.

Nearly 200,000 middle and high school students in more than 850 schools
and clubs participated in the nationwide challenge that encouraged
students to hone their leadership skills through projects focused on
solving hunger, locally or globally. Yum! Brands Foundation will provide
over $250,000 in prize money grants to 100 student teams for U.S. public
charities engaged in hunger relief programs.

The “Lead2Feed World Hunger Leadership Challenge” is a teacher-led
educational program that combines a standards-based curriculum on the
topic of leadership along with the challenge of solving world hunger
through service learning projects conducted by student teams.

Students use principles from Yum! Brands’ Chairman and CEO David Novak’s
best-selling book, TAKING PEOPLE WITH YOU: The Only Way to Make BIG
Things Happen, the basis for the Lead2Feed curriculum provided by
USA TODAY Education. In the book, Novak shares the secrets of the unique
“Taking People With You” leadership program he has developed and taught
during his 16 years at Yum! Brands. All of his proceeds from the book go
to the United Nations World Food Programme (WFP) in conjunction with
Yum! Brands’ global hunger relief efforts.

“It’s very inspiring how Lead2Feed has encouraged nearly half a million
students over the past two years to find creative ways to fight hunger
in their local communities and around the globe,” said David Novak,
Chairman and CEO, Yum! Brands, Inc. “It is exciting to watch Lead2Feed
develop the next generation of leaders who are passionate about solving
hunger. I truly believe that by teaching people how to lead the right
way, we can make the world a better place together.”

“We were excited to see so many teachers from different disciplines such
as agriculture, health, marketing, science, math and social studies
participate in this year’s program, as well as Boys and Girls Clubs and
JROTC groups,” said Diane Barrett, President, USA TODAY Charitable
Foundation. “The free leadership program can fulfill class service
project requirements that many school districts require for high school
graduation or as part of the middle school curriculum while helping a
501c3 in their community,” said Barrett.

“We congratulate all Lead2Feed participants for their commitment to
fight hunger in their communities and we believe it is our privilege to
support the charities selected by these student teams,” said Laura
Melillo Barnum, Executive Director of the Yum! Brands Foundation.

The five $25,000 grand prize winning Lead2Feed school projects include:
The Harbour School – Owings Mills, Maryland: A diverse group of
students delivered gardening kits to 17 schools across eight states,
packaged over 650 pounds of food and hosted a hunger education day for
more than 100 people in the community.
Belgrade High School – Belgrade, Montana: A team of high school
agriculture students published a children’s book to raise hunger
awareness in their community. The team also auctioned donated art,
raising nearly $2,000 for their local food bank.
Brielle Elementary School – Brielle, New Jersey: Eighth graders
volunteered more than 900 hours, collecting and delivering 2,700
pounds of food. The students also raised nearly $4,000 for their local
food bank through an online food drive.
Raymond S. Kellis High School – Glendale, Arizona: Seven high
school students raised funds, secured sponsors and collected donations
to assist 35 families in the Mexican community of Arizpe. The students
also delivered clothing, nonperishable food items and a donated solar
panel to the Arizpe community.
The Walter Damrosch School – Bronx, New York: A team of
students worked with two local organizations to collect canned goods
and nonperishable items to feed 525 people in their community. The
students also used the World Food Program USA’s website to raise more
than 60,000 grains of rice for hungry children around the globe.

In addition to the grand prize winners, Lead2Feed is also awarding
$5,000 grants to hunger relief programs selected by the following second
place projects:
Boys and Girls Club – Dalton, GeorgiaCornerstone Charter Academy High School – Belle Isle, FloridaDesign & Architecture Senior High – Miami, FloridaEisenhower High School – Lawton, OklahomaJoseph L. Carwise Middle School – Palm Harbor, FloridaPort Chester Middle School – Port Chester, New YorkSt. Francis Episcopal Day School – Houston, Texas
Teachers are invited to register now for next year’s challenge at
The program can be followed on Facebook, Twitter, and YouTube through
the links below:




For a complete list of winners, visit
About World Hunger Relief
Yum! Brands’ World Hunger Relief effort is the world’s largest private
sector hunger relief initiative. The effort spans more than 125
countries and territories, 40,000 KFC, Pizza Hut and Taco Bell
restaurants and nearly 1.5 million employees, to raise awareness,
volunteerism and funds for WFP and other hunger relief agencies. Since
World Hunger Relief launched in 2007, the effort has raised more than
$150 million resulting in more than 600 million meals, saving the lives
of millions of people in remote corners of the world. Yum! also
addresses hunger through its Harvest program which has donated nearly
160 million pounds of food, valued at over $700 million, to those at
risk of hunger in the U.S.
About Lift a Life Foundation
The Lift a Life Foundation was established in 1999 by David and Wendy
Novak. The mission of the Lift a Life Foundation is to lead the way with
innovative programs that help people in need and develop future leaders.
The Foundation focuses on creative partnerships that make a lasting
impact in the primary areas of hunger relief, early childhood education,
juvenile diabetes, military family support and leadership development.
Since Lift a Life Foundation began, it has helped thousands of people in
need through grants and programming support. David Novak is Chairman and
CEO of Yum! Brands, one of the world’s largest restaurant companies with
over 40,000 KFC, Taco Bell, Pizza Hut restaurants more than 125
countries and territories, and author of the New York Times and Wall
Street Journal best-selling book, TAKING PEOPLE WITH YOU: The
Only Way to Make BIG Things Happen. He has been recognized as
“2012 CEO of the Year” by Chief Executive magazine, one of the
world’s “30 Best CEOs” by Barron’s, one of the “Top People in
Business” by FORTUNE and one of the “100 Best-Performing CEOs in
the World” by Harvard Business Review. He is the recipient of the
2012 UN World Food Program Leadership Award for Yum! Brands World Hunger
Relief effort that raises awareness, volunteerism and funds to address
this global problem. He also received the national 2008 Woodrow Wilson
Award for Corporate Citizenship and is on the board of directors of the
Yum! Brands Foundation and World Food Program USA. Wendy Novak is a
lifelong philanthropist and volunteer, serving on the board of Directors
for the Kentucky Chapter of the Juvenile Diabetes Research Foundation.
About Yum! Brands Foundation and Yum! Brands
Yum! Brands, Inc., based in Louisville, Kentucky, has over 40,000
restaurants in more than 125 countries and territories. Yum! is ranked
#216 on the Fortune 500 List with revenues of over $13 billion and in
2014 was named among the top 100 Corporate Citizens by Corporate
Responsibility Magazine. The Company’s restaurant brands – KFC, Pizza
Hut and Taco Bell – are the global leaders of the chicken, pizza and
Mexican-style food categories. Outside the United States, the Yum!
Brands system opened over five new restaurants per day, making it a
leader in international retail development.
About USA TODAY Charitable Foundation
The USA TODAY Charitable Foundation, a 501(c)(3) organization, supports
and builds alliances that enhance innovative, instructional programs and
community outreach by providing the resources to promote opportunities
and inspire all. It welcomes participation in efforts to engage,
enlighten and inspire today’s students and educators by opening their
classrooms to the real world. The Foundation seeks funding from other
foundations, private companies and organizations to help provide
educational programs for elementary, secondary schools, community
colleges and/or programs in specific disciplines or curriculum areas.
The Foundation works with interested parties to collaborate on the
creation of an educational program that meets the mission and goals for
respective companies or organizations.


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